Extended commerce anywhere capabilities across shopper touch points.
Mason Companies is a family-owned, multi-channel retailer that has been in business for more than 115 years.
They own and operate 9 businesses that sell everything from shoes and apparel to bedding and electronics.
As their ecommerce business was growing their current platform did not provide the flexibility for the business user to make site changes without IT.
We implemented Oracle Commerce (ATG) and Endeca omnichannel platform for all Mason’s title brands. The sites were implemented in a phased approach, starting with Birchland Market as the initial B2C commerce site, followed by the four core Credit sites, and a final phase to re-platform all remaining sites.
Our work resulted in an accelerated full lifecycle deployment within six months, using the Mastek Oracle Commerce Accelerator, with Responsive Web Design (RWD) to support optimal shopper engagement across all devices and adding platform capabilities to extend Commerce Anywhere capabilities across shopper touch points.
/ Oracle Commerce
/ QAS AVS
/ Channel Advisor