The Client
American specialty retailer of women’s casual apparel and accessories.
The Challenge
An American speciality retailer sought a long-term partner to continuously enhance their site, improve the omnichannel experience and grow the online business through ongoing managed services, production support, roadmap strategy and creative design services for their site using Oracle Commerce, Endeca and MuleSoft.
The Solution
- Provide two work streams in parallel to manage production support as well as re-implementing Oracle Commerce
- Introduce Endeca XM to provide personalization capabilities
- Implement new fulfillment/OMS platform and Integrate CRM
- Implement buy-online-pick-up-in-store functionality
- Develop a fully responsive, WCAG/ADA compliant site using Foundation 6
- Deploy new fulfillment provider using MuleSoft in CloudHub
- Implement data analytics with extracts for BI reporting
The Outcome
- Stabilized, upgraded ATG site
- Increased personalization with Endeca XM
- Processed 100K+ orders and order status updates between Thanksgiving and Cyber Monday with zero downtime